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RE-BRANDING

2019

RE-BRANDING

Really Useful Recyclers

SLEEK  |  SIMPLE  |  FUN

I had the amazing opportunity to work with Really Useful Recyclers to clarify and refine their brand identity. Really Useful Recyclers, formerly known as RUR, is a micro-enterprise started by two very talented young men, Josh and Courtney who have disabilities. Both of these artists go above and beyond to support the community through recycling used materials into works of art and useful products. Josh and Courtney work hard, donate to charities and have a goal of giving those with disabilities a purpose in life, to be able to work and be a part of the community.

My mission for this project was to represent them through an excellent brand identity that depicts their company to be inspirational, creative, earthy and thought-provoking. I not only got to re-design their logo but also got the chance to create useful products and prints that they could use for their work, from business cards and posters to tote bags and price tags. 

 

This opportunity meant a lot to me and being able to help an enterprise like this one really left a warm lasting impression.

View the more in-depth case study for this project:

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